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Usability Professionals' Association
Southeast Michigan Chapter (MI UPA)
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Michigan UPA Wins the UPA International Chapter Award

At the International UPA conference held in Austin Texas, the
Michigan UPA had won the International UPA Chapter Award more...

Upcoming Meetings

Monday, March 31st - Wednesday, April 2nd

Internet User Experience 2008

The Michigan Chapter of the Usability Professionals Association is collaborating with Washtenaw Community College's Internet Professional Program, User Experience Network (UXnet), Refresh Detroit, and a growing list of others to sponsor the fourth annual Internet User Experience event - IUE2008 in Ann Arbor Michigan March 31-April 3, 2008.

The program includes four days of presentations, panels, training sessions, and workshops on optimizing web sites so they are effective, compelling, and profitable for businesses. Attendees will see how web sites have been effectively designed for many different markets and target groups ranging from 3-year olds to adult consumers to specialized professionals. They will see dramatic before-after improvements that were made to established web sites such as TCS.com and McGraw-Hill's AccessMedicine. They will learn as experts in fields such as search engine optimization, online communities, and user experience management explain and debate the current state, future destiny, and current opportunities that exist for businesses with these evolving technologies and professions.

Tutorials and training on designing the user experience are also available to attendees who want to advance skills or to simply better understand the options that are available to them.

Company web site managers and stakeholders, product managers, marketing professionals, advertising professionals, web developers, user experience professionals, information architects, professional communicators, and students in any of these programs are encouraged to attend.

The event will be held March 31-April 3 at Washtenaw Community College's Morris Lawrence Building and Auditorium in Ann Arbor, Michigan. Additional information is available at: miupa.org and www.internetuserexperience.biz.

Discounts are available to members of the Usability Professionals Association and several other organizations, and discounts are also available to full-time non-working students.

For more information contact:
Dave Mitropoulos-Rundus, Michigan UPA officer and IUE2008 Content Director

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